Seline is now at $1k MRR
3 min read
I wasn't sure whether to keep posting MRR updates.
Lately, the startup world feels overly centered on revenue milestones.
A few years ago, #buildinpublic revenue updates came with lessons about what actually helped get there. Now that building software is cheaper and faster, sharing what you've learned feels less appealing. Everything gets copied. Everything gets spammed.
Anyway...
We're here! It took us 16 months to reach $1k MRR.
Here's the screenshot and a shareable Stripe snapshot.
Things got frighteningly stale after migrating from a .so to a .com domain. Our website — even the homepage — completely disappeared from Google search for exactly 6 months. Not being listed was painfully noticeable, even though we weren't getting much traffic from it before.
After that, things stabilized and growth magically resumed while I had almost stopped posting on X and experimenting with new distribution channels. Thankfully.
Despite all that, what I've come to enjoy most about growing Seline is how unpredictable it is. Growth rarely comes from where you expect. A little silly Reddit comment brings in a customer or starts a meaningful relationship. An X post with a few hundred views gets noticed by someone who then starts tracking millions of events. A minor feature release becomes the final reason someone signs up.
Since the last milestone update, we've added quite a lot:
- Performance improvements that let dashboards with ~5mil events load in under 1 second
- An AI chat feature seeing strong adoption, especially among less tech-savvy users
- Public API
- Native integrations like WordPress and Framer
- Many small features, quality-of-life improvements, and new settings
At this point, product isn't our biggest concern anymore. Distribution is.
So far, only 74k people have visited the homepage. An enormous portion of that traffic isn't our target audience, which means visits from people who are actually a good fit is extremely small.
Already getting some work done to improve that!
Now we'll see whether going from 1 to 10 is actually easier than going from 0 to 1.
Thankfully,
Kostya.
